A PR expert’s advice on public relations, Gen Z and AI

It doesn’t take a genius–but we have one anyway! And he’s here to help you understand your organization’s messaging, the next generation of workers and artificial intelligence.   Introducing Mike and Mark’s friend and colleague, Baylor University lecturer Matthew Brammer.  After marketing communication and PR roles (including a long stint with the National Hot Rod Association), Matthew began helping clients …

AI rewrites a memo: From foul-mouthed to corporate vanilla–is this a good thing?

Have you ever wanted to tell off a coworker? AI can help you … not get fired. A memo rewrite has gone viral–but is the rewrite really any better?  “Karen from Accounting” is going to be replaced … but what are the human soft skills that AI can’t replace? And could AI be a tool to help you engage with …

Paying attention to “what it looks like” to your customers

So some deans at Vanderbilt got in trouble for publishing a response to a recent campus shooting. It seemed to hit all the notes you’d expect from a college diversity office … but at the bottom, there was this sentence: (Paraphrase from OpenAI’s ChatGPT AI language model, personal communication, February 15, 2023). Students were in an uproar, and the deans have temporarily …

A copy of a copy: AI is already creeping into your work

When Mike and Mark started talking about AI, there were a few news stories. Now every day there is another bombastic headline.   AI is already affecting court cases, video series … and how you search for information, regardless of your occupation. You need to wrap your head around “AI as photocopier” ASAP.    Questions? Comments? Ideas for future episodes? …

WWJD with AI?

Why would Mark ask an AI to write a Bible study for a podcast about the workplace? It has loads to say about what we choose to be dependent on … about what is happening to our attention spans … and about what we can do that brings value.  Questions? Comments? Ideas for future episodes? Email Mike and Mark.  Listen …

If artificial intelligence doesn’t care, does it matter?

Where is the line between AIs filling needed voids and AIs replacing humans who make connections with others?  We already have computers with warm, empathetic voices. Does it matter that the machine doesn’t care, just its designers do?  Could a machine be a pet? A librarian? An engineer? A coach? A manager?  A spouse?   Big-box checkout lines, Barry Manilow, …