Customer fits: What is the employee responsible for?

I, like you, have witnessed bad customer behavior during the pandemic. Just this week, I heard a 10-minute phone call where a customer threatened to bring a gun to my client’s establishment and perhaps some gang members. I, like you, have found myself saying, “I’m just going to control what I can control.” We can’t control rogue customers throwing fits. …

What customer loyalty looks like

Businesses and individuals, how will you know when you have won over your customers? When they are truly loyal? It’s not when they buy from you. It’s not even necessarily when they return to you. It’s when they advocate for you. Swedish band fans Years ago I used the file-sharing service Napster. We felt like we were riding the wave …

Meme watch: We’re getting rough on retail employees (again)

Over the last few months, society has changed, yet again, its expectations on retail customer service. I base that statement on three things: Conversations with clients Observations while I’m shopping Recent memes. Memes only tell us how people who are online and are willing to post and express themselves feel about life. (Never get tricked into thinking that online opinions …

Beyond the customer survey

“It’s the JD Powerization of America!” a car dealer once told me. His small store was at the mercy of arithmetic: One bad customer survey would swing his store from a passing grade to a failing grade with the manufacturer. One of my gurus once mused that, if he owned a car dealership, he would immediately hire someone responsible for …

Do customers trust machines over people?

The article’s title ought to give us pause: “People put more faith in computers than other humans.” I know of a pilot project where automotive service departments set up kiosks for customers to use as an alternative to talking to a professional service advisor. The kiosk outsold the humans. Perhaps people trusted that professionals programmed the kiosk to know exactly …