A PR expert’s advice on public relations, Gen Z and AI

It doesn’t take a genius–but we have one anyway! And he’s here to help you understand your organization’s messaging, the next generation of workers and artificial intelligence.   Introducing Mike and Mark’s friend and colleague, Baylor University lecturer Matthew Brammer.  After marketing communication and PR roles (including a long stint with the National Hot Rod Association), Matthew began helping clients …

The death that comes with growth

My first boss, when I would complain about being busy, would say, “Mark … that’s a high-class problem.” He was right, of course. Better than the alternative. … There is another high-class problem that all successful organizations face: growth. If all growth meant were more clients, more sales, more profits, wonderful. But with the sales come more processes to execute. …